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Color Alive

About Color Alive



Transform Coloring into Interactive Play
Revolutionising the world of coloring, Color Alive brings children's coloring to life. A special app and crayon transform coloring by activating a virtual experience complete with color effects. Crayola Color Alive Action Coloring Books comes with six Crayola Crayons, one Special Effects Crayon, free app download, and 16 action coloring pages featuring exciting characters (from their corresponding title; Marvel Avengers, Disney Frozen, Mythical Creatures or Enchanted Forest) for young artists to color and interact with.

Customise Characters with Color
Like a classic coloring page, Color Alive starts on paper, where kids can let their imaginations run wild! They can customise characters with their own colors and patterns, and then merge them with special color effects on their tablet devices or smart phones.

Bring Characters to Life off the Page
With Color Alive, the fun doesn't end when children are finished coloring. With the free Color Alive app, consumers can use a compatible device to bring characters to life in 4D in their own surroundings exactly as they’ve colored them! The Color Alive app breathes life into the characters with movement and sound. Each action coloring page character has its own unique animation within the app that children can activate by tapping on their phones or tablets. When users are finished coloring the 16 included pages, they can print additional action coloring pages from the app.
Color Alive app is compatible with iOS, Android, and Windows devices. It is available on the iTunes App Store, Google play, and the Windows Store. For specific device compatibility, visit Crayola.com/AppCheck.


Virtual Color Effects with Special Crayon
Drawings with the Special Effects Crayon will add amazing animated effects to your coloring page within the Color Alive app.
To activate this feature, press the ‘Unlock’ button that comes up on your device's screen automatically when opening the app for the first time or after an app update download.

Stage Photos and Save Creations
The Color Alive app lets children take photos with their favourite characters to show off their coloring. Family and friends can even be part of the photos too. Switch to “selfie” mode to take a picture of yourself with your favourite characters. Users can also save their characters to bring them to life anywhere, without the coloring page.

Package Contents
Color Alive Action Coloring Books include six Crayola Crayons, one Special Effects Crayon, 16 Action Coloring Pages, and FREE app download.

How To Get Started
- Download the Color Alive app – Color Alive app is compatible with iOS, Android, and Windows devices. It is available on the iTunes App Store, Google Play, and Windows Store. For specific device compatibility, visit Crayola.com/AppCheck.
- Color in a page from a Crayola Color Alive Action Coloring Book and then view it with your device through the app. Press the 4D button on the screen and watch as the character springs to life in 4D.
- Move your device around to see the 4D Experience™ from all sides. Tap the screen to start its animation.
- You can also add amazing animated effects to your coloring page when using your Special Effects Crayon.
- Save your character and you’ll be able to bring them back into the world anywhere without your Color Alive Action Coloring Book.